Yogurberry

Yogurberry is a retail food franchise specializing in frozen yogurt. The brand provides a variety of yogurt flavors, including original, taro, mango, strawberry, watermelon, and choco-hazelnut. Products are served in bowls and can be customized with various toppings, such as fresh fruit and cookies. The franchise serves a broad consumer demographic seeking chilled desserts and snacks. The business operates through a storefront model located in high-traffic areas, including urban centers and shopping precincts. Revenue is generated primarily through the over-the-counter sale of frozen yogurt products. The operational concept is supported by a structured membership program known as Frequent Froyo, which utilizes a points-based system to encourage repeat customer visits. This loyalty program offers incentives such as birthday rewards, gift vouchers, and early access to discounts, which are managed via a digital application. Founded in 2022, the franchise has established a primary presence in the Australian market. The network has expanded to approximately 29 units, with locations situated in major regions such as Parramatta, Bondi, and Newtown. The brand maintains an active social media presence to engage with its customer base and promote store-specific events and new product flavors.