Jellis Craig

Jellis Craig is a real estate agency franchise that specializes in the transaction and management of residential property. The business provides a suite of professional services including property sales, residential leasing, and property management for investors and homeowners. While the primary focus rests on the residential sector, the brand may also facilitate commercials or specialized property transactions subject to specific franchisor approval. The operational model is based on a storefront network, where local offices serve as central hubs for property appraisals, inspections, and client consultations. Revenue is primarily generated through commissions on successful property sales and ongoing management fees from its rental portfolio. The franchise incorporates research and market analysis into its business concept, producing market-specific insights and investment reports to support property owners and prospective buyers in their decision-making processes. Founded in 2011, Jellis Craig maintains a significant geographic footprint in the Australian real estate sector, with approximately 39 units in operation. The network is predominantly concentrated in Victoria, with a presence in diverse markets ranging from metropolitan Melbourne suburbs for example Hawthorn and Brighton to regional areas such as Ballarat and Geelong. This established presence allows the brand to serve a broad demographic of property participants across residential and investment landscapes.