J.I.M
Registered as: J.I.M Franchising Pty Ltd
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Overview
J.I.M is a health and fitness franchise founded in 2024 that provides group exercise classes combining movement with infrared technology. The studio offers 30-minute sessions focused on Pilates and yoga-inspired disciplines, including stretching, toning, and sculpting exercises. These classes are conducted in environments heated to 40 degrees Celsius using infrared heat, which is intended to assist with detoxification, circulation, and flexibility. The business model utilizes a fully automated operational concept within modern physical storefronts. Revenue is primarily generated through studio memberships and class attendance, managed via a dedicated mobile application for scheduling and administration. The franchise differentiates itself through a condensed 30-minute workout format and the integration of DJ-produced soundtracks to guide participants through the automated instruction. Based in Australia, the brand has grown to approximately 25 units since its inception. The network operates under a structured franchise system that provides site selection guidance, one-on-one mentoring, and centralized marketing support. The company’s geographic footprint is concentrated in the Australian market, with locations established or planned in regions including New South Wales, Queensland, and Victoria.
Registry Description
A Pilates/Yoga studio utilising infrared heating, in a modern aesthetic.
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