Astra Apartments

Astra Apartments provides fully furnished, long-stay residential accommodation designed specifically for corporate travelers, government personnel, and individuals relocating. The brand specializes in executive apartments that serve as an alternative to traditional hotels and serviced apartments for stays typically exceeding seven nights. Each unit is a full-sized residential apartment featuring a fully equipped kitchen, internal laundry facilities, and dedicated living and workspace to accommodate extended stays. The business model operates within the corporate housing sector, focusing on centrally located residential buildings near major business hubs and transport links. Revenue is generated through long-term rentals and partnerships with travel managers and insurance companies. A key operational differentiator is the brand’s high-touch service model, which include 24/7 personalized meet-and-greet services for guests and 24/7 on-call support. This human-centric approach is paired with a flexible booking system that avoids blackout periods and high-density hotel environments. Founded in 2002, the network maintains approximately 16 units across its corporate structure, though the broader system manages over 550 apartments. The primary market is Australia, with a geographic footprint extending to major metropolitan areas including Sydney, Melbourne, Brisbane, Perth, Adelaide, and Canberra, as well as New Zealand.