ACTV Strength Co

ACTV Strength Co is a health and fitness franchise that provides strength-based group training services. The brand focuses on a combination of athletic performance and body composition improvements. The service offering is categorized into specific class types, including Force for strength and muscle building, Fit for aerobic and anaerobic conditioning, Fusion for a hybrid approach, and All In for team-based community workouts. The business model operates through physical storefront studios designed with a modern aesthetic to facilitate group training sessions. Key revenue streams include gym memberships and specialized six-week challenges. Operations are supported by a proprietary mobile application used for result tracking, nutritional education, and training programming. The franchise systems provide backend infrastructure and in-house training protocols for studio owners. Founded in 2023, the brand is based in Australia and was co-founded by Ali Day. The network maintains approximately nine locations across the primary market, including sites in Ashmore, Ballina, Burleigh Heads, and Coolangatta. The organization serves over 1,800 members and has indicated plans for further geographic expansion within the Australian region.