A.T.S. Franchises P/L

A.T.S. Franchises P/L, operating under the trade name Austraffic, provides specialized traffic and transport data collection and analysis services. The brand focuses on high-quality data acquisition for vehicular, pedestrian, and householder movements. Key services include the design and implementation of ad hoc surveys, as well as the counting and recording of motor vehicles and people across various transport modes. The organization serves clients requiring precise transport studies, utilizing both manual and electronic recording methods to deliver comprehensive data profiles. The business model centers on professional data services and technical analysis. Revenue is generated through the management and implementation of surveys, as well as through computer processing and analysis of the resulting traffic information. The brand utilizes proprietary software packages to produce menu-driven reports, transforming raw data into tabular and graphical summaries for client interpretation. While the franchise focuses on ad hoc surveys, the licensing structure allows for separate classifications of data collection within the same territory, such as permanent tracking systems or classification counting. Founded in 2003 and based in Australia, the franchise maintains a specialized network within the business services sector. The brand supports the broader transport industry through partnerships and sponsorships, including financial support for professional development and industry conferences. Austraffic manages a team of survey staff and representatives to facilitate data collection projects across various Australian states.