7-Eleven

7-Eleven is a retail franchise specializing in the convenience store sector. The brand provides a diverse range of immediate-consumption products, including hot food items such as pizza, pies, and chicken tenders, alongside sandwiches, wraps, and sweet snacks. Beverages form a significant portion of its retail offering, featuring proprietary coffee selections and Slurpee frozen drinks. The business serves local communities by providing accessible essential goods and quick-service food options. The operational model is centered on a storefront format, with locations positioned in high-traffic areas. The franchise utilizes a profit-sharing system where revenue is distributed between the franchisee and the franchisor based on merchandise gross profit. Some units operate as standalone convenience stores governed by the Franchising Code of Conduct, while others are integrated into fuel retail sites governed by the Oil Code of Conduct. Franchisees of fuel-integrated sites receive a commission per litre sold in addition to merchandise earnings. Notable administrative support provided by the franchisor includes site selection, store construction, centralized product sourcing, and payroll administration. Founded in 1978, the Australian network maintains a significant presence with approximately 95 units across the primary market. The franchise footprint extends across multiple states, including Victoria, New South Wales, Queensland, and Western Australia. The brand also focuses on sustainability through initiatives such as the Cup Rescue recycling program and offers digital integration through the My 7-Eleven loyalty platform.